Regional New Product Commercialization Specialist- Critical & Chronic Care Solutions Division - 3M

Job Reference: 1
Employer/Agency: 3M
Location: Singapore
Experience:
Salary/Package: On application
Job Sector: General Management & Consulting
Date Posted:
Closing Date:

At 3M, we apply science in collaborative ways to improve lives daily. With $30 billion in sales, our 90,000 employees connect with customers all around the world.
3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas.
Here, you can apply your talent in bold ways that matter.
Job Description:
Major Duties & Responsibilities:
Drive commercialization success of Global New Products introduced in last 3 years.
Work with country marketers to develop launch plans of products to address untapped markets .eg. Cavilon™ Skin Integrity solutions.
Promote awareness of regional developed/produced products (India/Japan/China) for potential localization.
Develop regional campaigns, sales blitz to track success of new products sales and motivate sell-out rhythm.
Work with Regional, Country Scientific Affairs & Education teams to develop Scientific Marketing programs targeted at clinicians through:
Participation/Sponsorship at Key Scientific meetings/Associations.
Regional KOL knowledge exchange platforms.
Newsletter publications.
Develop launch tools/collaterals to enhance country commercialization effectiveness and speed.
Prerequisites:
Business Degree holder with major in Marketing will be preferred.
Possesses at least 3 years proven track record in implementing Business to Business marketing programs.
Prior experience in Healthcare related, Hospital markets will be an added advantage.
Proficiency in implementing Digital Marketing campaigns will be an added advantage.
Strong communicator in written and oral skills, especially in marketing publications.
Periodic travelling is expected in South East Asia region, occasionally to US.
Ability to adapt to Clinical environment and learn intermediate product, application knowledge.

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