Brand Team Partnership/Leadership
You will demonstrate Medical Brand team leadership by establishing a comprehensive Medical Plan in conjunction with the brand team (as part of Integrated Brand Planning) and ensure the Medical elements of the plan are delivered to KPIs and milestones.
Input into the creation of promotional materials, ensuring optimal communication of brand strategy to HCPs
At all times ensure consistency with voluntary and compulsory codes of conduct, appropriate legislation and compliance with internal SOPs
Review and approve promotional materials within agreed timeframes
Be an active and proactive key member of the core and extended brand team. You will collaborate to create brand strategy and an integrated brand plan. You will work with the brand team to identify opportunities to create value for the business and ultimately the patients. You will help provide medico‐marketing expertise to the brand team, leading the team to embrace
KOL (Key Opinion Leader)/Stakeholder Strategy
Lead the development and implementation of the KOL strategy, in conjunction with sales and marketing team.
Lead Advisory Boards to enhance brand strategy
Where relevant, manage medical communications with KOLs with respect to ‐ Clinical paper / pivotal trial updates; New product launches; Advisory Board communications; Regular updates related to the therapeutic area including competitor initiatives
Therapeutic Area Expertise
Develop and maintain an up to date working knowledge of the compounds, diseases and competitors relevant to a therapeutic area, and drive adjustment to strategic brand plans as required to new information
Attend appropriate local and international symposia, disseminating key learnings to the Brand teams upon return
Have an excellent knowledge of pharmacovigilance and work as part of a team in compliance with SOP’s and local regulations in order to enforce pharmacovigilance best practise
Develop agendas for educational symposia and work with speakers to ensure fulfilment of high quality medical education
Medical Programs and Clinical Studies (MCP)
Identify and evaluate new study proposals aligned with strategic brand priorities
Drive the production of quality and impactful data packages including abstracts, manuscripts and other publications reporting the results of clinical trials initiatives
Quality Use of Medicines.
Where relevant, work with KOLs to handle media issues and/or government briefings
Work with Medical Information team in ensuring relevant answers are provided to anticipated or understood information needs of HCPs and driving a competitor intelligence program
Assist learning and development managers in delivering training for sales and marketing teams
Build and maintain contact with Sanofi regional and corporate colleagues
Provide training for other Sanofi staff as required on our products, disease state or competitor agents
Lead the development of concepts and protocols in collaboration with Project Leaders
Work with CSU to initiate and implement the local and global approval process of new study proposals
Medical Degree; or tertiary qualifications in relevant discipline (life science or pharmacy)
3 years’ experience working in the pharmaceutical industry in a Medical Marketing / Medical Affairs / Medical Liaison role
Experience having handles specialty care or new launch products will be off advantage
Sanofi is a global healthcare leader focused on patients' needs, engaged in the research, development, manufacturing and marketing of therapeutic solutions focused on patients’ needs. Sanofi has core strengths in diabetes solutions, human vaccines, innovative drugs, consumer healthcare, emerging markets and Sanofi Genzyme.
At Sanofi, our ambition is to be an integrated global healthcare company, focused on patients’ needs. Much more than just a leading pharmaceutical company, Sanofi is committed to transforming scientific innovations into solutions and services that protect health, enhance life, and respond to the needs of the 7 billion people in the world. We trust our ambition to guide and inspire us as we work to create a future with optimal health and wellness for everyone.